SEO NAME
Installation

NIKE
1/1

The Art of Football

Programming for a real time architectural videoprojections and visuals for Nike Art of Football event, the opening party for the Salone del Mobile at Magazzini Generali in Milan.
Footage of a single blinking neon light was multiplied, colored and animated live to follow the music and mood of the evening.
8 videoprojectors and 2 desktop computers were used for this setup.

Credits

Creative Director: Claudio Sinatti
Programming: Andrea Buono
Compositing: Francesco Capone
Agency: Sartoria
Production: Emenem
Music: Mstrkrft, Juan Mclean, Sebastien Tellier ©